Agent Toolkit

Marketing Scripts

Ready-to-use pitches for every client encounter. Tap copy and use it on the go.

Cold Encounter

(1)

Networking Event Intro

Stranger at a networking event or social gathering

Cold Encounter
"Hi, are you looking to buy, rent, or invest in property anywhere in Nigeria? I'm [Name] with NaijaHome — we're a property platform covering listings across all 36 states. We help buyers find verified listings and connect them directly with agents, so you're not dealing with middlemen stacking commissions. Can I take your number and send you 3 active listings that match what you're looking for?"

Objection responses:

"I already have an agent." → "That's fine — we're not trying to replace them. We can just send you listings they might not have access to, and you decide." "Let me think about it." → "Of course. What's the one thing that would make property hunting easier for you right now?"

Warm Referral

(1)

Warm Referral Pitch

Prospect sent by a mutual contact

Warm Referral
"[Mutual name] mentioned you're looking for a place — tell me what you have in mind. I'm [Name], I work with NaijaHome. [Mutual name] thought I could help. Since you already know them, I'll skip the sales talk. I can send you listings that match your budget and area today, and if anything looks good we book a viewing — no pressure. What's your budget range and preferred area, so I can shortlist a few for you?"

Objection responses:

"I'm not ready yet." → "No problem. Let me just send you a few options so you have a sense of the market. When you're ready, we move fast."

Property-Specific

(1)

Listing Inquiry Response

Prospect who saw a specific NaijaHome listing

Property-Specific
"I saw your inquiry on [property title] — thanks for reaching out. I'm [Name], the agent handling that listing on NaijaHome. That property is still available. I can walk you through the details, answer any questions, and if it feels right we set up a viewing at your convenience. Are you free this week for a quick call or a viewing?"

Objection responses:

"Is the price negotiable?" → "Let me check with the owner after the viewing — if it's the right fit for you, I'll advocate for the best price."

Developer Outreach

(1)

Developer / Landowner Outreach

Landowner or developer with land or units to sell

Developer Outreach
"I noticed you have land in [area] — how are you currently sourcing buyers? I'm [Name] with NaijaHome. We work with developers across [state] to move inventory faster. We list your property in front of buyers across Nigeria and the diaspora, handle inquiries, and book viewings — so you focus on closing, not chasing leads. We also match joint-venture partners if you're looking to develop. Can I show you 2-3 listings similar to yours and how fast they're moving on our platform?"

Objection responses:

"I already sell through my own network." → "That's great — we complement that, not replace it. More visibility means faster sales, and you only pay when it works."

Diaspora Buyer

(1)

Diaspora Buyer Pitch

Nigerian abroad looking to buy property back home

Diaspora Buyer
"You're based in [country] — are you looking to buy property back home in Nigeria? I'm [Name] with NaijaHome. We specialize in helping Nigerians in the diaspora buy safely from abroad. The biggest worry from abroad is trust — sending money and not knowing what you're getting. We verify every listing's documents, send you photos and video walkthroughs, and you only commit after a virtual viewing. We handle the process end to end. Would you like me to send you a few verified listings with full document status, so you can see what safe buying looks like?"

Objection responses:

"How do I know it's not a scam?" → "Every diaspora-friendly listing on our platform has a verification status — documents checked, title confirmed. You see that before you spend a kobo." "I can't travel to inspect." → "That's exactly who we built this for. We do virtual tours and video walkthroughs, and a local agent does the physical check on your behalf."

Follow-Up

(1)

3-Day Follow-Up After Inquiry

Buyer who submitted an inquiry but hasn't responded

Follow-Up
"Hi [Name], you reached out about [property title] a few days ago — is that still on your mind? It's [Name] from NaijaHome again. I wanted to check if you had any questions I didn't answer, or if you'd like to see a few more options in the same area and budget. Would a 5-minute call this week work, or should I just send you 3 similar listings to compare?"

Objection responses:

"I found something else." → "Congratulations! If anything changes or you need help down the line, you know where to find me." "I'm still deciding." → "Totally fine. Let me send you 2-3 similar listings so you have options to compare before you decide."